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FSSAI flags ‘misleading’ heart-health claims on rice bran oil; BigBasket, Flipkart face notices

<img border="0" hspace="10" align="left" style="margin-top:3px;margin-right:5px;" src="https://timesofindia.indiatimes.com/ph

TOI DelhiOctober 16, 20261 min read

FSSAI flags ‘misleading’ heart-health claims on rice bran oil; BigBasket, Flipkart face notices

FSSAI has issued notices to Gemini Edibles, BigBasket, and Flipkart for misleading health claims regarding rice bran oil. The product was marketed with unapproved claims related to cholesterol management. The regulator found that these claims violated Advertising and Claims Regulations established in 2018. Gemini Edibles was also selling products without a valid central e-

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